Integrated approach

Turn Internet users into your customers

Very often in their activities, companies are faced with IT tasks that cannot be solved by a single service provider (1C automation, websites, networks and servers). It would seem that you can apply to 3 different companies and the issue is solved.

But how will you cope with a situation in which software products of different companies have to interact with each other? For example, you have a task to create a website and synchronise it with 1C. This means that you need to work with two companies, but when carrying out the project, neither of them will take over the management of the implementation process, and you will have to act as a project manager.

Now imagine that you need to develop a website with a catalogue of products. For the creation of the site you will apply to the web design studio, but all information about the goods stored in the programme 1C. The database programme, in turn, is stored on a remote server. A total of 3 companies of contractors should be engaged in your project. If at some point you encounter a malfunction in the entire system, you will not know exactly which of the 3 companies to turn to for its correction. You will have to get into the technical side of the issue, spend a lot of time on troubleshooting, and each of the contractors will assure you that it is not their fault.

It was

However, today there is a possibility to successfully solve this problem. In Moldova there is a company ‘Meta Sistem’, which provides the whole range of IT services, including accounting automation on the 1C platform, website development, as well as technical maintenance. (www.meta-sistem.md)

Thanks to the integration of services you will work with one representative of the company ‘Meta Sistem’ and solve all arising issues with him. You will no longer have to understand the complex technical details of the project. You designate a task, and all interaction between departments takes place within Meta Sistem itself.

It became

Thanks to this approach, it has become possible to build an automated system for attracting customers from the Internet.

Today, almost no one looks for goods and services in the press or by looking at shop windows on the streets. More and more people are looking for information on the Internet. In terms of sales, a person can be in three states: ‘don't want to buy yet’, ‘don't want to buy yet’ and ‘want to buy now’:

When typing a query into a search engine, web users are in the most favourable state for you - the ‘I want to buy now’ state. But how to make potential customers find your company when they go online?

Thanks to complex measures to promote your site, we will make your site came out in the top 5 on the queries agreed with you. But only clicks to the site is not enough, traffic must be converted into calls. It is important to have a quality ‘selling’ site, going to which, your potential client will linger and will definitely call you. All this will be handled by the Web division of the company.

Do you sell goods, products? The content of your site must necessarily include a catalogue, information for which is generated automatically from 1C (name, photo, stock availability). The customer has placed an order on the site, and the information must get into 1C to issue a delivery note. These tasks will be solved by the 1C division together with the design studio.

As already mentioned, the 1C database is stored on a server. You can buy a server yourself, but its purchase implies the presence of a special room and staff required for its maintenance. And, of course, buying a server is expensive. That is why it is easier and more convenient to rent a remote server from the company ‘Meta Sistem’. This will allow you to store your data on a reliable server located in one of the largest data centres in Europe, as well as to significantly reduce costs, take off the worries of server maintenance and use the service of system backup. This issue will be solved by the technical division of the company ‘Meta Sistem’.

Having correctly designed the site, you will turn traffic into calls. A call is an important link in the chain of converting an Internet user into your client. Meta Sistem" company will help you to automate the process of accounting of incoming calls, thereby increasing the probability of turning an incoming call into a regular client. This will be possible thanks to the system of customer relationship automation on the 1C platform.

Thus, thanks to the coordinated work of all 3 divisions of the company, we have created a system of automated attraction of clients from the Internet.